Register for miniMGS

MGS WEEK 2026

Stack AI, Rewrite Everything
2026. 07. 21. — 07. 24.

Stack AI, Rewrite Everything

MGS, Korea's premier AdTech and MarTech conference, returns in 2026 as MGS WEEK 2026.

MGS26 brings sharp perspectives on marketing strategy in the age of AI. miniMGS puts you face-to-face with the partners shaping the industry.

Bigger stage. Bolder ideas. All at MGS WEEK 2026.

Register for MGS26 Now

At MGS26, we share strategies for reshaping marketing practice and growth in the age of AI.

2026. 07. 21. TUE 09:00 - 19:00The Westin Seoul Parnas LL Floor

1 / 6
18:35 — 19:00MAIN HALL

AI & Agentic Workflows: Redesigning Operations and Growth

글로벌UA모바일 마케팅

AB180

Roi Nam CEO

Roi Nam

AJD

Hannes Lee CMO

Hannes Lee

컬리 / Kurly

Keunbong Kwak Head of AX Center

Keunbong Kwak
17:00 — 17:25PLAY HALL

On Reclaiming Work-Life Balance with AI

글로벌풀퍼널게임바이브 코딩

KRAFTON

Yeowon Jeong Manager of Growth Marketing

Yeowon Jeong

 

 

 

 

17:35 — 18:00PLAY HALL

Redesigning Game UA Teams in the Age of AI

AI 마케팅UA게임

Nexon Korea

Sunny Kim UA Lead

Sunny Kim

 

 

 

 

17:35 — 18:00MAIN HALL

무신사 Amplitude AI 활용률 70% 달성까지의 기록

AI 마케팅데이터애드테크 & 마테크프로덕트 분석

Musinsa

Minji Jung Lead

Minji Jung

Amplitude

Seonghwa Jeong Senior Solutions Engineer

Seonghwa Jeong

 

 

14:35 — 15:00MAIN HALL

Rewrite Travel: Redesigning the Travel Platform with AI

AI 마케팅풀퍼널AI 네이티브 전환데이터

Myrealtrip

Donggun Lee Founder & CEO

Donggun Lee

 

 

 

 

16:25 — 16:50MAIN HALL

속도가 곧 전략 - AI와 연결된 데이터가 만드는 더 빠른 마케팅 의사결정

풀퍼널CRM

WCONCEPT Korea

Jieun Lee Manager

Jieun Lee

WCONCEPT Korea

Hyunyee Lim Manager

Hyunyee Lim

 

 

18:35 — 19:00MAIN HALL

AI & Agentic Workflows: Redesigning Operations and Growth

글로벌UA모바일 마케팅

AB180

Roi Nam CEO

Roi Nam

AJD

Hannes Lee CMO

Hannes Lee

컬리 / Kurly

Keunbong Kwak Head of AX Center

Keunbong Kwak
17:00 — 17:25PLAY HALL

On Reclaiming Work-Life Balance with AI

글로벌풀퍼널게임바이브 코딩

KRAFTON

Yeowon Jeong Manager of Growth Marketing

Yeowon Jeong

 

 

 

 

17:35 — 18:00PLAY HALL

Redesigning Game UA Teams in the Age of AI

AI 마케팅UA게임

Nexon Korea

Sunny Kim UA Lead

Sunny Kim

 

 

 

 

17:35 — 18:00MAIN HALL

무신사 Amplitude AI 활용률 70% 달성까지의 기록

AI 마케팅데이터애드테크 & 마테크프로덕트 분석

Musinsa

Minji Jung Lead

Minji Jung

Amplitude

Seonghwa Jeong Senior Solutions Engineer

Seonghwa Jeong

 

 

14:35 — 15:00MAIN HALL

Rewrite Travel: Redesigning the Travel Platform with AI

AI 마케팅풀퍼널AI 네이티브 전환데이터

Myrealtrip

Donggun Lee Founder & CEO

Donggun Lee

 

 

 

 

16:25 — 16:50MAIN HALL

속도가 곧 전략 - AI와 연결된 데이터가 만드는 더 빠른 마케팅 의사결정

풀퍼널CRM

WCONCEPT Korea

Jieun Lee Manager

Jieun Lee

WCONCEPT Korea

Hyunyee Lim Manager

Hyunyee Lim

 

 

18:35 — 19:00MAIN HALL

AI & Agentic Workflows: Redesigning Operations and Growth

글로벌UA모바일 마케팅

AB180

Roi Nam CEO

Roi Nam

AJD

Hannes Lee CMO

Hannes Lee

컬리 / Kurly

Keunbong Kwak Head of AX Center

Keunbong Kwak
17:00 — 17:25PLAY HALL

On Reclaiming Work-Life Balance with AI

글로벌풀퍼널게임바이브 코딩

KRAFTON

Yeowon Jeong Manager of Growth Marketing

Yeowon Jeong

 

 

 

 

17:35 — 18:00PLAY HALL

Redesigning Game UA Teams in the Age of AI

AI 마케팅UA게임

Nexon Korea

Sunny Kim UA Lead

Sunny Kim

 

 

 

 

17:35 — 18:00MAIN HALL

무신사 Amplitude AI 활용률 70% 달성까지의 기록

AI 마케팅데이터애드테크 & 마테크프로덕트 분석

Musinsa

Minji Jung Lead

Minji Jung

Amplitude

Seonghwa Jeong Senior Solutions Engineer

Seonghwa Jeong

 

 

14:35 — 15:00MAIN HALL

Rewrite Travel: Redesigning the Travel Platform with AI

AI 마케팅풀퍼널AI 네이티브 전환데이터

Myrealtrip

Donggun Lee Founder & CEO

Donggun Lee

 

 

 

 

16:25 — 16:50MAIN HALL

속도가 곧 전략 - AI와 연결된 데이터가 만드는 더 빠른 마케팅 의사결정

풀퍼널CRM

WCONCEPT Korea

Jieun Lee Manager

Jieun Lee

WCONCEPT Korea

Hyunyee Lim Manager

Hyunyee Lim

 

 

Timetable

Discover stories of change from the field.

MAIN HALL
MAIN HALL
PLAY HALL
PLAY HALL

Sponsors

Introducing the official partners of MGS26.

AB180

AB180 is a marketing solutions specialist that helps brands design data-driven strategies and continuously diagnose and improve performance across the full funnel.

Airbridge

Built by AB180, Airbridge is a Mobile Measurement Partner (MMP) that helps marketers drive AI-powered optimization of mobile ad performance, backed by 200+ metrics and 10+ reports.

Amplitude

Amplitude is the platform for analyzing and optimizing the user journey in the AI era — from the moment a digital user first encounters a product to every interaction they have with AI.

Braze

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™

RevenueCat

RevenueCat powers purchases, subscriptions, and growth for app businesses on iOS, Android, and the web. Trusted by 100,000+ apps, including ChatGPT, Notion, and VSCO.

Appier

Appier is an AI-native AaaS (Agentic AI as a Service) company that helps businesses create value through innovative agentic-AI-powered adtech and martech solutions.

NNT

NNT is an "agentic agency" that combines marketing strategy with data engineering — building growth stacks for clients and moving toward execution by AI agents.

Samsung Ads

Samsung Ads is the official CTV advertising platform built on Samsung's smart TV ecosystem. Through data-driven products and the big screen, we deliver impactful advertising and meaningful business opportunities.

Unity

Unity is a global 3D content creation and operations platform that helps apps and games worldwide monetize and grow with its game engine and mobile ads solutions.

FreakOut Korea Co., Ltd.

FreakOut is the leading AI marketing partner for brands expanding into Japan, Taiwan, and Southeast Asia.

Liftoff Mobile, Inc.

Liftoff is an AI-powered growth, advertising, and monetization platform for the mobile app industry.

Mistplay

Mistplay is a rewards-based mobile gaming platform that helps game companies acquire users and grow retention.

MOLOCO

Efficient mobile app marketing starts here. Experience new business growth on MOLOCO's AI-powered performance advertising platform.

RZR Global Inc.

RZR is a performance system that unifies and optimizes UA, retargeting, and CTV campaigns. Powered by retention-led intelligence, RZR maximizes brand growth.

TNK Factory

TNK Factory is a mobile ad platform powered by one of South Korea's largest rewarded-ad networks, helping advertisers hit their KPIs quickly and efficiently through KPI-optimized ad products.

PYLER

PYLER is a tech company building AI that understands video like humans, providing the infrastructure that ensures trust and safety in the media space.

Skyfall Korea Inc.

Through its rewards marketing platform SKYFLAG, Skyfall provides monetization consulting for publishers and performance optimization for advertisers' promotional campaigns.

YouAppi Inc

YouAppi is a global adtech company driving mobile growth with unrivaled app retargeting technology.

Location

Getting to MGS26

The Westin Seoul Parnas LL Floor

524, Bongeunsa-ro, Gangnam-gu, Seoul

Date

2026. 07. 21. TUE

MGS25

Explore the insights from MGS25.

Revisit MGS25

FAQ

Frequently Asked Questions

Click the 'Register Now' button on the MGS26 official page and complete the registration on the guided page.
No. MGS26 is a paid event, while miniMGS26 is free.
No. Registering for MGS26 does not automatically register you for miniMGS26.
To attend miniMGS26, you must register separately for each session you wish to attend.
Name, company name, phone number, email address, and company name cannot be modified after submission. Please double-check your information before completing payment or registration.
Yes. With a ticket, you can attend sessions in all halls and participate in sponsor booths.
A confirmation email will be sent within 5 business days after registration. If you haven't received it, please check your spam or promotions folder, or contact the MGS26 operations office at mgs@ab180.co.
No. Bulk purchases are not available. Individual registration and payment is required.
The refund policy follows the payment and refund guidelines on the registration page. Refund eligibility and fees may vary by ticket type and registration date, so please review the refund policy before registering.
Please contact the MGS26 operations office at mgs@ab180.co for refund inquiries. Providing your name, email address, and payment details will help expedite the process.
Yes. Some sessions are conducted in English with real-time AI-translated subtitles provided.
Free parking is available at The Westin Seoul Parnas dedicated parking lot. Please scan the parking registration QR code at the venue on the day of the event and register your vehicle information directly. (Free parking is not available for COEX parking.)
No. Lunch is not provided.
Light refreshments will be available in the event lobby.
Yes. Registered offline attendees can watch the live stream for free.
Streaming availability may vary by session. For English sessions, auto-translated subtitles will be displayed on screen.
Yes. Please contact the MGS26 operations office at mgs@ab180.co after the event.
Pre-approved materials and videos will be shared via email to attendees after the event. Not all materials and videos will be shared, and availability may vary by speaker.
Register for MGS26 Now